Get your story out there. Working with and gaining exposure through the media can be a make-or-break moment for many small businesses. Kaitie has experience in writing press releases, developing press kits, hosting familiarization trips, conducting on-camera interviews, fact checking, arranging photo and video assets, and more.
While at Discover Lehigh Valley, Kaitie helped to procure local, regional, and national media hits. She has developed strong relationships with journalists in print, digital, and broadcast outlets. In the 2018-19 fiscal year, DLV saw a total of 470 media placements amounting to $1.3 million in advertising value.
Key placements include National Geographic Traveler, NBC10 Philadelphia, the Associated Press, the Washington Post, USA Today, Forbes, WUSA 9’s Great Day Washington, Parenting, Reader’s Digest, Fodor’s Travel, MSN, Travel + Leisure, Martha Stewart Living, the Travel Channel, Men’s Journal, Essence, Parade, and more.
Recent Media Coverage Highlights
- Edible Philly: Chambourcin: The Grape That’s Put The Lehigh Valley And Its Winemakers On The Map
- Northern Virginia Magazine: Weekend Getaways: An extensive 3-day itinerary to Bethlehem, Pennsylvania
- Casual Travelist: Rediscovering the Charms of Easton, Pennsylvania
- Buffalo Magazine: The artful evolution of Bethlehem, Pennsylvania
- Lonely Planet: This is the US’s largest free-admission yearly music festival (that you’ve probably never heard of)
- Rainbow Times: Gay-Tripping Through Southeastern Pennsylvania
- Travel + Leisure: This ‘Christmas City’ In Pennsylvania Might Be the Most Festive In the Entire Country
- Budget Travel: Where to Celebrate Oktoberfest across The US
- Fodor’s Travel: Who Would Have Guessed These Towns Had Christmas Markets?
- Livability: 10 Best Cities for Antique & Flea Market Lovers
- USA Today: Shine bright: Holiday light displays worth traveling for across America
- WUSA 9’s Great Day Washington: Local attractions and appetizing eateries await you in Lehigh Valley PA
- WFMZ Tour at 4: Glass blowing, axe throwing, and other activities in the Lehigh Valley
- NBC10 Philadelphia: Musikfest Has Something for Everyone
- Philly Live (NBC10): Bethlehem, PA Listed Among ‘Most Festive’ Destinations in U.S.
- WFMZ: Places to visit: Summer fun right in our own backyard!